Improving the effectiveness of information

As a writer I am always eager to get my articles published. Unfortunately – like with all processes – speeding up things often has a negative effect on the end quality of your product. Taking the time for a serious QA step, pays of in a more effective article. There are two processes that you can use to improve the quality of your article: Review process Pre-test process In an ideal situation you do them both. Get reviewed Although most of us are excellent writers, capable of delivering the message to an audience, it is always a good idea to set up a review process for your article before you post it on your blog or send it in to a magazine. A review process in an ideal world consists of two activities: A peer review by someone who knows the topic: technology, method or issue; A grammar & style review by a trained editor. For the peer review it is important to always provide the goal and audience definition to the reviewers, so they know what you are a...

Until now we have in this series of blogs about writing effective articles focused on the preparing steps before the actual writing. In this post we have finally reached the point where we have been waiting for: the actual writing of our article. So sharpen your pencils and your wits, put that empty sheet of paper on your desk and start writing. Your sheet is already half filled If you have followed the steps described in my previous posts, your sheets is actually already half full. You know your goal and audience and you have created that overall structure of your article, right? Then it is simply a matter of copying that overall structure into your empty page and you have the outline for your article, including the main topics and subparagraphs. A strong article has a strong opening Get your readers involved from the moment that they start reading: your introduction is the key to the overall success of your article. Make sure that the introduction offers a strong statement,...